Google+ Followers

Wednesday, 12 November 2014

Employee Benefits

The Employee Benefits Series of reports provides detailed analysis of the key government-sponsored employee benefits, along with private benefits.  

By purchasing these reports you will gain 
  • detailed insight into the key employee benefit schemes offered by private employers enabling you to make informed strategic decisions.
  • understand changes to State and Compulsory benefits including retirement benefits, death in service, unemployment and family benefits. 
  • insights which assist key decision makers to align their business for forthcoming years. 

What are the global trends in employee benefits?

·       The Belgian social security system covers a large proportion of the population, and plays a significant role in the country’s employee benefits market. However, the recent debt crisis in European Union (EU) member states had an adverse impact on the employee benefits market.  

     The Japanese social security system is designed to assure a minimum standard of living to its citizens, as well as protection from social and economic risks. It consists of the following components: a public pension system, health services, and personal social services for the elderly and the disabled, family policy to support working women, employment of senior workers, and public assistance.

Most private benefit plans in the UK are voluntary in nature (excluding work injury, maternity benefit and redundancy pay). Many companies in the country provide supplement benefits to their employees, either in the form of contracted-in or contracted-out of the State’s Additional Retirement Pension (S2P). Most private benefits are defined contribution (DC) plans, as they indicate the cost associated with it in advance. 

The Saudi Arabian private sector is undergoing numerous changes; with the implementation of the Nitaqat system, for example, the government is promoting the employment of Saudi nationals in the private sector. Even after these efforts, young Saudi jobseekers are still reluctant to apply for private jobs due to their perception that government agencies offer better pay benefits and job security. To attract more qualified Saudi nationals, private companies in the country are offering numerous fringe benefits. The most commonly offered fringe benefits are housing allowance, travelling allowance, loan facility, and training and development programs.

Geographies available

Eastern Europe, Western Europe, Brazil, Russia, India, China, USA, UK, Hungary, Slovenia, Japan, Denmark, Ghana, Saudi Arabia, Kenya, United Arab Emirates, South Africa, Uganda, Austria, Bulgaria, Luxembourg, Croatia, Norway, Poland, Finland, France, Germany, Greece, Ireland, Italy, Latvia, Lithuania, Portugal, Spain, Netherlands, Canada, Belguim.


Employee Benefits in the UKEmployee Benefits in the UAEEmployee Benefits in Denmark
Employee Benefits in Cyprus
Employee Benefits in Kenya 
Employee Benefits in Japan
Employee Benefits in Saudi Arabia

Wednesday, 29 October 2014

Wealth in Russia

The Wealth in Russia reports are an unparalleled resource and the leading resource of its kind. Compiled and curated by a team of expert research specialists, the report comprises a wide variety of data. With the wealth reports as the foundation for our research, analysis and forecasts to 2018 you can compose new strategies to grow your business effectively. 

These reports provide a thorough analysis of the private banking and wealth management sector, latest merger and acquisition activity, and the opportunities and challenges that it faces. Buy all three reports to gain a really strong understanding of the landscape of the Russian wealth industry. All three reports are designed to complement each other and give the consumer a full package. These reports are ideal to grow your business, give you the knowledge of the challenges within the industry or for in depth information based on the Russian wealth market.

SPECIAL OFFER- Buy all 3 for $4190
30% OFF!!

(Please note this offer lasts until 31st October 2014)

Report highlights
There were 1,318 UHNWIs in Russia in 2013, with an average per capita wealth of US$454 million, making them the prime target group for wealth sector professionals. Of this total, there were 108 billionaires, 643 centimillionaires and 567 affluent millionaires. UHNWIs accounted for just under 1% of the total HNWI population of Russia in 2013, slightly higher than the global average of 0.7%. During the review period, the number of UHNWIs in Russia increased by 118%, from 603 in 2009 to 1,318 in 2013. There was a range of performance between the different UHNWI wealth bands; the number of billionaires increased by 208%, while the number of centmillionaires and affluent millionaires increased by 110% and 115% respectively. WealthInsight expects the number of UHNWIs to increase by 5%, to reach 1,399 in 2018. This will include 125 billionaires, 680 centimillionaires and 594 affluent millionaires.

In 2013, equities was the largest asset class for Russian HNWIs, with 29% of the total HNWI assets, followed by real estate with 20%, business interests with 19%, fixed-income with 17.5%, alternatives with 7% and cash and deposits with 5%.Equities, alternatives and real estate recorded growth during the review period at respective rates of 102%, 96% and 86%. Alternative assets held by Russian HNWIs increased during the review period, from 7% of the total HNWI assets in 2009 to 7% in 2013; HNWI allocations to commodities increased from 1% of total assets in 2009 to 2% in 2013. Over the forecast period, WealthInsight expects allocations in commodities to decline back to 1% of total HNWI assets by 2018, as global liquidity tightens due to a forecast near-term drop in demand from China for raw materials. This is expected to cause global commodity prices to flatten out .As of 2013; Russian HNWI liquid assets valued US$594 billion, representing 52% of total wealth holdings.

In 2013, Russian HNWIs held 30% (US$345 billion) of their wealth outside of their home country; the worldwide average is 20–30%. WealthInsight expects foreign asset holdings to increase to US$404 billion by 2018, accounting for 29% of the country’s total HNWI assets. In 2013, Europe accounted for 60% of the foreign assets of Russian HNWIs. It was followed by Asia-Pacific with 17%, North America with 11%, the Middle East with 5%, Latin America with 3% and Africa with 1%.Russian HNWI allocations to Europe decreased sharply compared with other regions during the review period, from 72% in 2009 to 60% in 2013. Over the forecast period, WealthInsight expects HNWIs to reduce their level of investment in Europe to 54% of foreign HNWI assets by 2018, with investments decreasing due to growing confidence in Asian economies.

Tuesday, 21 October 2014

UK Wealth Report 2014

UK Wealth Report 2014  provides extensive research covering the high net worth individual (HNWI) population and wealth management market in the UK. Reviewing the performance and asset allocations of HNWIs and ultra-HNWIs in the UK, it also includes an evaluation of the local wealth management market.


Report Highlights

  • There were 675,139 HNWIs in the UK in 2013. These HNWIs held US$2.5 trillion in wealth, and wealth per HNWI was US$3,769,324.
  • In 2013, the UK’s HNWI numbers rose by 2.8%, following a 1.2% decrease in 2012. Growth in HNWI wealth and volumes is expected to improve over the forecast period. 
  • The number of UK HNWIs is forecast to grow by 12.7% to reach 783,549 by 2018, and HNWI wealth is expected to grow by 27.0%, to reach US$3.4 trillion by 2018. 
  • In 2013, equities was the largest asset class for UK HNWIs, with 28.6% of total HNWI assets, followed by business interests with 25.4%, real estate with 17.5%, fixed-income with 15.8%, cash and deposits with 6.7%, and alternatives with 6.0%. 
  • Equities, real estate and alternatives recorded growth at respective review-period rates of 47.3%, 32.8% and 32.3%. 
  • Alternative assets held by UK HNWIs increased during the review period from 5.8% of total HNWI assets in 2009 to 6.0% in 2013. 
  • HNWI allocations to commodities increased from 1.1% of total assets in 2009 to 1.4% in 2013. 
  • Allocations in commodities are expected to decline over the forecast period, reaching 1.0% of total HNWI assets by 2018, as global liquidity tightens from an expected drop in demand from China for raw materials, which will cause global commodity prices to flatten. 
  • In 2013, UK HNWI liquid assets amounted to US$1.3 trillion, representing 51.2% of wealth holdings.

Related Reports:


Friday, 17 October 2014

The Future of the Israeli Defense Industry – Market Attractiveness, Competitive Landscape and Forecasts to 2019

The large number of companies operating within the Israeli defense industry intensifies competition between domestic defense firms.

Future of the Israeli Defense Industry – Market Attractiveness, Competitive Landscape and Forecasts to 2019 provides readers with a detailed analysis of both historic and forecast Israeli defense industry values, factors influencing demand, the challenges faced by industry participants, analysis of industry leading companies and key news. Gain information about the various military requirements that are expected to generate revenues during the forecast period.

Report Highlight:

Defense expenditure is expected to record growth at a CAGR of just under 6% during the forecast period. This growth can be partially attributed to the US$15.5 billion, the country receives as military aid from the US scheduled by 2019. Moreover, the continued security threats from Palestine terrorist organizations and hostile relationship with Iran and Syria are forecast to result in Israel spending over US$111 billion on defense during the forecast period. 

During the forecast period, Israeli defense expenditure as a percentage of GDP is expected to average 5.3%, owing to the increasing territorial conflicts with Palestine and the subsequent threats posed to the security of the nation. Consequently, Israel is expected to focus its expenditure on the procurement of fighter aircraft, missiles, frigates, border security equipment, and communication systems.

The Israeli homeland security market is expected to grow in 2019; the result of continuous threats of terrorist attacks and an increased rate of illegal immigration and growing crime rates in the country. Consequently, the demand for surveillance equipment, radars, and sensors is anticipated to increase during the forecast period. 

In addition to domestic distribution, Israeli defense firms also export homeland security equipment to countries in Central Europe, the Far East, Asia, Latin America, South Africa, Western Europe, and the US. 

The Global Defence Industry

The main products of the defence industry are military hardware (fighter jets, helicopters, drones, tanks, warships, satellites) and services (IT services, training). 

The defence business in the US accounts for almost 20% of the federal budget. The next largest markets for defence products and services are China, France, Japan, Russia and the UK. Other markets to be considered are Australia, Brazil, Canada, Germany, India, Israel, Italy, Saudi Arabia, South Korea and Turkey.

The current conflict in the middle east has led to a ramp up in US spending in the industry with drone manufacturers faring particularly well. 

Our publishers who specialise in defence and security have recently published some interesting reports on the industry. Reports of particular interest include:

Research and Experts defence industry reports help our clients:

  • Gain detailed profiles of the top domestic and foreign defense manufacturers with information about their products, alliances, recent contract wins and financial analysis wherever available. This will provide a total competitive landscape of the sector.
  • Provides user confidence to make the correct business decisions based on a detailed analysis of the defense industry market trends for the coming years.
  • Understand the various military requirements which are expected to generate revenues during the forecast period.

Wednesday, 15 October 2014

Oil and Gas Business Confidence Report Q3 2014

Oil and Gas Business Confidence Report Q3 2014 is the new report from Research and Experts that globally analyzes industry opinions on the latest economic and customer issues, and their impact on investment decisions and growth prospects within the oil and gas industry. 

This report also examines executive opinion on the current and future state of the economy and its retrospective effect on the industry. We analyze the likely effect of supplier price changes, sales performance, and staff headcount within the industry over July–September 2014 and in addition, provide an overview of the key priorities, threats, and opportunities for the global oil and gas industry.

Report highlights

Survey results reveal that 46% of Oil and Gas industry executives consider the current economic conditions to be stable across the globe, while 30% communicated that the current economic conditions are favorable for Q3 2014. This indicates that the business environment of the global Oil and Gas industry is performing well and is consistent. Moreover, with proven strong reserves in the Middle East region, and constantly increasing oil prices due to rising demand across the globe, the Oil and Gas industry is forecast to be profitable in Q3 2014. 

According to a press release in June 2014 by the World Bank about the global economic prospects, it is evident that economic recovery in developed countries such as the US is gaining momentum and is expected to grow by just under 2% in 2014, increasing to 2.4% in 2015.

Moreover, the global economy is expected to increase considerably in 2015 and 2016, with more contribution from developed economies. Evidencing the trend, in September 2014, German engineering company Siemens announced its intent to acquire oil equipment manufacturer Dresser-Rand, which is based in the US, for over US$7 billion. Siemens announced its plans to operate Dresser-Rand, which has manufacturing facilities in the US, the UK, France, Spain, Germany, Norway, India, and Brazil, as the company's core Oil and Gas business by retaining its brand name and the US headquarters.

Tuesday, 7 October 2014

New Food Industry Lead Lists - Includes Direct Contact Information

The following databases of key contacts in global food companies are a valuable resource for marketing departments.

The database is essential for companies who want to find out more about the leading players on the market or to find and contact potential customers and partners.

Save time and money with the easy accessible key company information included in this database.

Know who are the major companies operating in the global market.

Track and identify the competitive landscape.

Benchmark one company's performance to other players in the market.

Please contact me if you wish to discuss any of these global reports. We also sell regional/ country industry databases. I can send you a sample of a database for review.

Contact Details: 


Wednesday, 1 October 2014

Ireland's Cards and Payments Industry: Emerging Opportunities

Ireland's Cards and Payments Industry: Emerging Opportunities, Trends, Size, Drivers, Strategies, Products and Competitive Landscape examines the increase in debit card usage is due to the switching of payment methods for goods and services, from checks to debit cards.

The increase in debit card usage is due to the switching of payment methods for goods and services, from checks to debit cards. The National Payments Plan initiative in 2013, e-Day, will further encourage the use of debit cards over checks. This will encourage small and medium-sized enterprises (SMEs), which accounted for 60% of Ireland’s total check usage to use debit cards. Furthermore, rising credit card debt shifted consumer’s preference towards debt-free financial products, and supported the growth of debit cards.


Improvements to banking infrastructure such as the increased installation of point-of-sale (POS) terminals in merchant outlets drove the growth. In terms of transaction value, payment cards valued EUR49.1 billion (US$65.1 billion) in 2013, after registering a review-period CAGR of -0.22%. However, it is expected to expand over the forecast period (2014–2018), at a CAGR of just over 3%. 

In terms of transaction value, debit cards accounted for just fewer than 78% share in 2013, which is expected to rise further over the forecast period.

The banking sector transformed and adopted new technologies during the review period, which helped enhance customer experience by simplifying and speeding up many banking activities. Allied Irish Banks (AIB) took a vital step via its Learn About Banking (LAB) store. LAB is a high-street learning and research store which enables customers to understand the benefits of new banking technology. It collects feedback from users to understand their preferences and improve the service.

Related Reports

The Global Cybersecurity Market - expected to witness robust growth

This report offers detailed analysis of the global cybersecurity market over the next ten years, and provides market size forecasts.

It covers the key technological and market trends in the market, and lays out an analysis of the factors influencing the demand for cybersecurity, and the challenges faced by industry participants. In particular, it provides an in-depth analysis of the following: 

  • Global cybersecurity market size and drivers: detailed analysis of the cybersecurity market during 2014–2024, including highlights of the demand drivers and growth stimulators for cybersecurity. It also provides a snapshot of the spending and modernization patterns of different regions around the world. 
  • Recent development and industry challenges: insights into technological developments in the cybersecurity market, and detailed analysis of the changing preferences of military forces around the world. It also identifies the current trends in the changing industry structure and the challenges faced by industry participants. 
  • SWOT analysis of the cybersecurity market: analysis of industry characteristics, determining the strengths, weaknesses, opportunities, and threats faced by the cybersecurity market. 
  • Global cybersecurity country analysis: analysis of the top three expected cybersecurity programs, in terms of demand, in the key markets in each region. 
  • Main programs: details of the leading programs in each segment expected to be executed during the forecast period. Competitive landscape and strategic insights: analysis of the competitive landscape of the global cybersecurity industry. The report provides an overview of key defense companies, together with insights such as key alliances, strategic initiatives, and a brief financial analysis.

>>10% Discount when you use our order form. Quote Cyber.

Friday, 26 September 2014

ICT Investment Trends in Pharmaceuticals – Enterprise ICT Spending Patterns through to the end of 2015

Aging populations, an increase in those inflicted with chronic ailments that require more healthcare expenditure, government initiatives, and treatment advancements are expected to drive sector expansion.
ICT InvestmentTrends in Healthcare – Enterprise ICT Spending Patterns through to the end of2015
presents the findings from a survey of  173 healthcare providers regarding their ICT investment trends.

The survey investigates how healthcare providers currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.

The report illustrates the core technologies enterprises are investing in, including

  • business intelligence
  • content management
  • cloud computing 
- the survey also highlights the approach adopted by the healthcare providers to purchase technology.

Report highlights

Healthcare providers around the world are facing unprecedented change. While healthcare is primarily organized within national geographies, the issues that providers face are similar globally. Demographic changes, fiscal restraint, new technologies, and consumer expectations are creating significant challenges and opportunities in this sector. Kable expects the outlook for the global healthcare sector over the next few years to be positive.

However, in these unprecedented times, healthcare providers are cautiously planning their ICT investments; with a higher number of healthcare providers foreseeing a slight increase in their ICT budgets in 2014.

Kable’s survey illustrates that healthcare providers in countries such as the US (57%), Germany (56%), and France (40%) are set to increase their ICT investments, driven by technology trends such as mobile health, and personal health records (PHRs), the implementation of e-health systems, mobile applications, and clinical analytics. Moreover, information management will be the key priority for healthcare providers to meet continuously evolving compliance requirements, creating good scope for vendors with solutions in these areas.

Wednesday, 24 September 2014

Switzerland's Cards and Payments Industry: Emerging Opportunities, Trends, Size, Drivers, Strategies, Products and Competitive Landscape

The Swiss economy is prosperous, with low unemployment and a highly skilled workforce

The Swiss payment cards grew in value and volume terms during the review period (2009–2013). In terms of transaction value, payment cards grew from CHF111.3 billion (US$102 billion) in 2009 to CHF126.7 billion (US$136 billion) in 2013, at a review-period compound annual growth rate (CAGR) of just over 3%, and is anticipated to post a forecast-period (2014–2018) CAGR of just less than 3% to reach to CHF146 billion (US$161 billion) in 2018.

In terms of the number of cards in circulation, payment cards grew from over 16 million in 2009 to  just over 20  million in 2013, at a CAGR of over  5%, and are anticipated to post a forecast-period CAGR of just over 3% to reach just less than 30 million in 2018.

Report Highlights

Switzerland's Cards and Payments Industry: Emerging Opportunities, Trends, Size, Drivers, Strategies, Products and Competitive Landscape provides top-level market analysis, information and insights into Switzerland's cards and payments industry, including:

Several mobile payments (m-payments) solutions were promoted in the country during the review period. Some charge amounts to mobile phone bills, while others are linked to bank accounts or credit cards. Post Finance offers an m-payment solution that is connected to the customer’s account. Currently, m-payments are used at parking facilities, vending machines and mountain cabs where there is a mobile phone reception.       

M-payments grew significantly during the review period and are anticipated to provide scope for card-based payments over the forecast period. In terms of transaction value, both the credit and charge card markets recorded CAGRs of just less than 5% and just over 4% respectively. 

In 2013, the value of credit card transactions reported at point of sale (POS) terminals was significantly greater than that reported at ATMs, representing over 94% of the total credit cards transaction value. Similarly, the charge cards transaction value reported at POS terminals was greater than that reported at ATMs, representing just a little over 95% of the total charge cards transaction value. The increasing use of credit and charge cards at POS terminals for purchases, supported by banks offering bonus programs, reward points, cash back offers and discounts at partner retailers, will further increase card transaction values over the forecast period. 

With growth in the payment cards instrument type, both in terms of the number of cards and transaction value, card fraud increased marginally at a CAGR of just less than 1% during the review period, from CHF94 million (US$86 million) in 2009 to CHF96 million (US$104 million) in 2013. Banks and Swiss authorities carry out periodic card fraud awareness campaigns and preventive measures to safeguard against card misuse.

Tuesday, 23 September 2014

Cider Market Insights United Kingdom

The market is enjoying a boost from younger consumers with a preference for cider, who are more likely to experiment with new flavors.

Cider Market Insights UK  provides a detailed overview of variety, distribution and packaging data across the region for 2014. 

Promotional activity and product innovation have been the key to the positive results over the last year, but this refreshing and robust market is gearing up for the next – set to see yet more growth! 

This report highlights textual analysis, revealing those dynamic drivers behind the data – giving you a crisp, clear picture of the current market. An essential tool for experienced professionals, new players and anyone with a stake in the scrumptious, soaring cider industry!

Report Highlights

The UK cider category is forecast for further growth in 2014 which may be helped by good summer weather and increased consumption around the 2014 World Cup in Brazil. Volume growth is forecast at 1% for the year.

Growth in the cider category is expected to be driven by the demand for flavored ciders and new innovation in these flavors, of which ciders have been typically good products for development of new variants. Seasonal ciders have also increased in popularity in recent years and we expect to see further growth in this in 2014. Weston’s recently announced their plans in the autumn to introduce a mulled cider in a 225cl bag in box to the on trade.

The trend towards premium ciders is also expected to continue with growth expected in this sub segment in 2014. There has also been a surge in interest towards craft ciders which is likely to increase. This has been largely driven by consumer demand for local products away from mainstream brands of cider. We expect to see retailers cater and increase shelf space for these products.

The outlook for ciders has been dramatically improved now that the threat from minimum pricing has been removed. Government estimates suggested that the cider market would nearly be halved if the policy was introduced. The cider industry however will face pressures in relation to inflating raw material costs, production costs and increased competition from ciders and other drinks. Promotions will continue to play a key role in promoting growth in the UK off trade.

Tuesday, 16 September 2014

Dairy Industry Reports: Price Reduction

Price Revision Announcement on some popular Dairy Industry Reports

Dairy Market Insights Report United Kingdom:  In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Dairy Drinks & Food Markets
Old Price: 22680   New Price: 4250

Dairy Market Insights Report Vietnam :  In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Dairy Drinks & Food Markets
Old Price: 22680   New Price: 4250

Dairy Market Insights Report China :  In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Dairy Drinks & Food Markets
Old Price: 33600   New Price: 4250

Annual Dairy Market Insights Germany :  In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Dairy Drinks & Food Markets
Old Price: 22680   New Price: 4250

Annual Dairy Market Insights Mexico :  In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Dairy Drinks & Food Markets
Old Price: 22680   New Price: 4250

Dairy Market Insights Report Morocco :  In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Dairy Drinks & Food Markets
Old Price: 22680   New Price: 4250

Contact us for further information. 

Friday, 12 September 2014

European Vascular Access Device Market 2014

Increasing incidences of cancer patients requiring chemotherapy and prolonged IV antibiotic treatment is attributing to the rise in demand for PICCs

According to iData Research’s new market research report titled, European Vascular Access Device Market, the European Peripherally Inserted Central Catheter (PICC) Market is expected to grow to over $45 million by 2020. The growth is driven by the increasing conversion from devices such as Chronic Central Venous Catheters (CVC) and Peripheral Intravenous Catheters (PIVC). The PICC Market is comprised of the Conventional Peripherally Inserted Central Catheters and the Power-Injectable Peripherally Central Catheters markets.

The latest statistics from Cancer Research UK reports that there were 434,115 cases of cancer diagnosed within the 40 and older population in 2011. The increasing incidence of cancer patients requiring chemotherapy and prolonged IV antibiotic treatment will attribute to the rise in demand for PICCs.

One of the strongest segments driving the European PICC market is the Power-Injectable PICC’s. By 2020, power-injectable PICCs will increase as a percentage of total unit sales from 51% to over 70% in Europe. “Growth in this market is being driven by strong, double-digit growth in unit sales as the market transitions to power-injectable devices from conventional PICCs,” states Dr. Kamran Zamanian, CEO of iData Research. Benelux and Switzerland are expected to transition to using power-injectable devices faster than other regions in Europe, with the Benelux region expected to reach 100% conversion by 2020.

Peripherally Inserted Central Catheter Market by Segment, Europe, 2010 – 2020
New technological developments will focus on the reduction of infection rates and thrombosis, such as Antithrombogenic PICCs. C. R. Bard is set to launch an antimicrobial PICC family as well as a Thromboresistant PICC product.

Leading the market for European Peripherally Inserted Central Catheter (PICC) Market is C.R. Bard, which has separated its product lines into those used by interventional radiologists such as thePOWERPICC® catheter and POWERPICC® Solo® catheter; and for nurses which include the Q-Cath®and Poly Per-Q-Cath®

Other major players driving market growth includes Medcomp, Vygon, Cook Medical, AngioDynamics, B. Braun and Teleflex.

20% Discount for September 2014

Functional Drinks - the hot new topic in the beverages industry

What are functional drinks? Functional drinks are beverages that have a beneficial effect on the body beyond basic nutrition and hydration. Health claims can be both general and specific, for instance a drink may claim a general benefit – such as boosting happiness – or something more measurable – such as improving digestive function. They can be measured based on how they meet various consumer need states, with a spectrum that ranges from products that are less ‘bad’ for consumers than other offerings to those which offer specific and measurable medical benefits.

In Europe, the number of approved health claims in food is extremely low, making Europe a hard market for manufacturers, but also an important one, as it provides a gold standard test for health claims. Japan is at the other end of the scale with five times as many approvals than the whole of Europe – making Japan an excellent test market that stands out amongst developed countries for innovative, new products.

Companies Featured

Activate, BioCare, Brainwave Drinks, The Coca-Cola Company, Danone, Dr Pepper Snapple Group Inc, The Gatorade Company Inc, Genuina Lyndoia, Happy Child, Herbals Etc International, I Am Infusion, Inno-Bev, Lactel, Lifeway Foods Inc, Minerco Resources, Monster, Natural Immune Products, Nordic, PepsiCo, Positive Energy, Powerful Yogurt, The Republic of Tea, Rushmore Superfoods, Slingshot, Solixir, Sugart USA, Voda Naturalna, Yagua, Zotiko